Senior SEM Specialist

Walnut Creek, CA

Posted: 12/04/2018 Job Number: 12021148
Senior SEM Specialist – Walnut Creek, CA:

My client is a market-leading specialty online retailer for consumers, professional designers and commercial customers throughout the U.S. And Canada.

We are looking for a Sr. SEM Specialist to manage our search engine marketing programs.

Consider yourself qualified if you
  • Have hands on experience with Google and Bing Ads platforms and bid management tools
  • Experience managing Google Search and/or Google Shopping campaigns
  • Optimize and continuously improve ROI campaigns across multiple ad platforms
  • Create and optimize PPC campaigns around promotional calendar events
  • Have the skill sets to monitor and report on the effectiveness of online marketing campaigns
  • Ability to identify new trends and opportunities within the marketing campaigns
  • Keep up with the latest industry trends and campaign features
Requirements
  • 2-3 years of online marketing experience; ecommerce and direct-to-consumer business are a plus
  • Hands-on experience with online campaign management, strategy, analysis, and optimization
  • Experience in online marketing management analytical tools (e.G. Google Ads, Bing/Yahoo Ads, Google Analytics, third-party analytics software, etc.)
  • Digitally savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint
About You
  • Highly personable, with strong verbal and written communication skills
  • Excellent organization and attention to detail skills
  • Enthusiasm for working as a team; the ability to establish good rapport with colleagues
  • Commitment to integrity, strong work ethic and positive attitude
  • Ability to work in a fast-paced, deadline-oriented environment

Holly Liberto
Executive Director of Marketing Recruitment

Executive recruiting since 2006, specializing in the placement of marketing professionals nationwide in the areas of direct marketing. Including:  e-commerce, CRM, analytics, database marketing, website analytics, integrated marketing, loyalty marketing, product/brand marketing and much more….

Holly is a results-driven professional with 10+ years of marketing experience – from market research to circulation/catalog and project management experience. Holly has transitioned her experience in the marketing field to recruiting. Holly’s recent successes have been in placing candidates from the level of vice president to manager level in all fields of marketing. She works in various industries such as: big box retail, e-tailers, financial services, CPG/pharmaceutical companies and advertising agencies. Holly holds a B.A. in arts & sciences from Syracuse University.

Mom of two beautiful daughters and yoga enthusiast. “Yoga has been part of my life for four years and my practice has helped me grow both spiritually and physically, both on and off the mat. Yoga inspires me to live each day more mindfully.”

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