E-Commerce Copywriter Supervisor

Santa Fe Springs, CA

Posted: 05/31/2019 Job Number: 12834924
  Multi-channel, fashion retailer seeks an E-commerce Copywriter Supervisor to manage and lead the company' s team of product copywriters in creating detailed, engaging descriptions of assigned merchandise  while developing and maintaining a clear and consistent brand voice, enhancing SEO content and developing KPI strategies. You will partner with merchandising, creative, and digital marketing teams, and report directly to a Senior Director of e-commerce.
Job Responsibilities:

§  Oversight supervision and direction of copy team.

§  Create compelling copy that uses fun, descriptive and customer appropriate information about products.

§  Create customer facing content designed to position the company  as a thought leader while aiming to attract and convert qualified customers and nurture existing customers.

§  Utilize data-driven insights to identify content opportunities at key points in the customer lifecycle – opportunities to educate customers, engage prospects and inspire the  audience with impactful and targeted content pieces.

§  Create and maintain content processes, standards, distribution plans and timelines. Developing a continuous feedback loop on content consumption and performance with cross functional partners.

§  Develop copy tone and ensure consistency with established style guides and brand standards alongside creative team.

§  Elevate and improve copy accuracy and search engine optimization by partnering with merchandising and digital teams.


Requirements:

§  Bachelor' s Degree

§  2-3 years of experience

§  Possess exceptional written skills. Must write with proper tone, feeling, sentence structure and emotion. Grammar is essential!

§  Flexible attitude; ability to shift gears depending on the needs of the business

§  Strong knowledge of internet, MS Office and Google docs.

§  A passion for the fashion industry and deep knowledge of competitor trends.

§  Self- driven and a leader.

§  Strong collaboration and proven ability to influence and set direction.

Rachel Wasserman
Vice President of Marketing Recruitment

Executive recruiting in the marketing industry since 1999, Rachel specializes in the recruitment of direct/database/digital/analytical/CRM/e-commerce marketing professionals nationwide. In her previous role as managing director, Rachel built a team of three recruiters to meet the demands of her thriving clientele. Rachel has placed hundreds of marketing professionals across the country in major corporations, retailers, e-tailers, agencies, suppliers, consulting firms and startup companies, ranging from C-Level to individual contributors. Rachel has also worked in marketing management account services at UPSHOT (clients included: Coca-Cola Brands, Jim Beam Brands, Procter & Gamble and Sony Electronics) and BBDO Atlanta (client: Delta Airlines). Rachel holds a B.A. in journalism from The Ohio State University.

  • Fun facts: Loves to travel, hike and proud mom of two! 
  • Won my honeymoon to French Polynesia
  • Backpacked through Europe for seven weeks
  • Visited 20 countries so far…
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