Director of Social Media

Los Angeles Area, CA

Posted: 02/20/2024 Industry: Marketing Job Number: 26153416

Job Description

Hybrid (3 days per week in office)

With your proven experience in innovative brand-based social media skills, you will help build a new premium consumer goods brand from the ground up.
You will develop and oversee social media strategies across all channels with the goals of driving growth and increasing brand awareness.
What You’ll Be Doing:

You’ll lead the overall management and growth of the social media platforms globally through creating social and content strategies, expanding reach, and developing innovative ideas and promotions to enhance reach, engagement, and community.
Manage the in-house social media team and external agencies assisting in Social Media activities ensuring alignment across all channels. This includes also making close partnership with internal groups including Brand and Marketing teams.
You will oversee and lead the editorial calendar and set goals, track, and analyze performance.
What You’ll Need for Success:

  • 10-12 years of experience managing and launching social media brands.
  • In-house consumer product industry experience from a growing innovative brand is required.
  • Background in building and managing teams is required.
  • Experience in a global environment is required.
  • Proven success developing campaigns that have gained and maintained organic growth with proven sales results.
  • Must have a strong acumen for social data analysis and measuring KPIs.
  • Ability to commute to Van Nuys office 3 days per week.

The base salary range for this role is $150, 000 to $170, 000. This base salary range represents the low and high end of the base salary range for this position. Actual base salary offered will vary based on various factors including but not limited to location, level, job-related knowledge, skills, experience, and performance.

Meet Your Recruiter

Holly Liberto
President of Marketing Recruitment

Executive recruiting since 2006, specializing in the placement of marketing professionals nationwide in the areas of direct marketing. Including:  e-commerce, CRM, analytics, database marketing, website analytics, integrated marketing, loyalty marketing, product/brand marketing and much more….

Holly is a results-driven professional with 10+ years of marketing experience – from market research to circulation/catalog and project management experience. Holly has transitioned her experience in the marketing field to recruiting. Holly’s recent successes have been in placing candidates from the level of vice president to manager level in all fields of marketing. She works in various industries such as: big box retail, e-tailers, financial services, CPG/pharmaceutical companies and advertising agencies. Holly holds a B.A. in arts & sciences from Syracuse University.

Mom of two beautiful daughters and yoga enthusiast. “Yoga has been part of my life for four years and my practice has helped me grow both spiritually and physically, both on and off the mat. Yoga inspires me to live each day more mindfully.”

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